ADVANCEDBROWSE SUBJECTS
alive Academy
Alive Forum
Event Calendar
Health Retailer Search
Alive Awards
Alive Web Exclusives
Alive Australia


APEX Awards 2009

Find a store
Subscribe to our Free Newsletter!

Enlarge Font Printer Version Email It to a Friend
A Cereal History
by author Graham Butler, CNPA

Most parents know that sugar, preservatives, and artificial colours and flavours are more prevalent in the cereal aisle than almost any other section of their neighbourhood grocery store. It wasn’t always that way.

The origin of the breakfast cereal is deeply rooted in what was the first modern health food craze. Cereals were originally developed to meet the dietary needs of 19th-century Quakers and Seventh Day Adventists. Many Quakers and most Adventists of the time felt that meat stimulated strong emotions and was basically unhealthy, both physically and spiritually. Therefore, cereals derived from wholesome grains were thought to be an ideal alternative.

Corn flakes, granola, and rolled oats were all innovations of spiritually minded individuals, many of whom were noted scientists of their day. Muesli, a mixture of softened, uncooked rolled oats combined with fruit, nuts, and seeds, was a European invention credited to the Swiss doctor Maximilian Bircher-Benner. Cereals evolved into their present form after the Second World War, with increased focus on marketing to children and with the addition of greater amounts of sugar and artificial flavours and colours.

What Goes Around Comes Around

In recent years we’ve become more health savvy. We’re more aware of the benefits of whole grains and the health risks associated with sugar and food additives. Mainstream manufacturers realize this and have consequently changed their marketing strategies. What they haven’t done, in many cases, is actually change their product.

Luckily there are alternatives and the best place to find them is at your natural foods store. Natural foods manufacturers have some unique products, but you’ll be happy to learn that they’ve also taken the time to develop healthier versions of our old favourites. One last word–buy organic!

Snack-Smart Cereals

There are many kinds of healthy cereals, some of which are gluten-free. Common cereal crops include

  • wheat
  • barley
  • oats
  • rye
  • triticale
  • maize & non-GMO corn*
  • rice*
  • sorghums
  • millet *
  • buckwheat*
  • amaranth*
  • quinoa*
  • teff*

*Suitable for gluten-free diets

Traditional Muesli

1 Tbsp (15 mL) rolled oats
1 Tbsp (15 mL) lemon juice
1 Tbsp (15 mL) cream
1 medium apple
5 to 8 chopped hazelnuts or almonds

Soak oats in just enough water to soften them (2 to 3 Tbsp/30 to 45 mL) for about 10 minutes. Add lemon juice and cream. Grate apple over mixture immediately before serving. Top with nuts.

Serves 1.

Muesli is a creative food, so you can substitute orange juice for the cream and lemon juice. The apple can be replaced by cranberries or blueberries. Experiment with different types of grains, and break out of the box–the cereal box, that is.

Graham Butler, CNPA, is a nutrition writer, member of alive magazine’s editorial advisory board, and a long-time advocate of natural health education and choice in health care.

Source: alive #294, April 2007

Back to top

See Related Content
The Magic of Muesli
More than 90 per cent of all foods North Americans eat have been tampered with in one way or another through chemical farming, processing, refining and now genetic engineering.
Go With the Grain
Tens of millions of people in North America are sensitive to wheat. This is not just because the seed has been extensively modified, but because most wheat products are processed beyond recognition.
Fields of Plenty
July first is Canada Day! Something to celebrate is this country's important contribution to the world's food suppl.
Go with Whole Grains
Replacing refined grains with whole grains is one of the best ways to improve your health and regain vitalit.
Go Wheat-Free
Grains are an integral part of our daily fare. In the West, the word "meal" literally means "ground grain." Similarly, "meal" is synonymous with the predominant grain of the East, rice.
Our Daily Bread-Bon appétit?
Bread. The "staff of life." Truly, real bread with whole grains becomes a living organism as flour, yeast or sourdough and water interact to make this life sustaine.
Oats For Winter Wellness
Just as oats thrive in cold, damp climates, they will help you thrive through the long Canadian winters. These hardy grains are certainly more versatile than simply breakfast food.
Whole vs. Processed Foods
If you choose processed foods over whole grains, you cheat yourself of nutrients and increase your risk of obesity and degenerative disease. White bread, white rice and white pasta.
Rice is Nice
In many cultures, rice means "life. Perhaps that's why it has been a staple of substantial importance for centuries in many countries, including India, Korea, and China. Its arrival in North America is linked to the import of slaves from Africa in the mid-1600s.
Whole Grains
Whole grain bread moves through the intestine in 30 hours but white bread takes 80 hours to diges.
Mmm, Oatmeal
The humble oat is greatly under appreciated and often overlooked as an excellent option in a whole food die.
What's in a Grain Kernel?
A grain kernel consists of three parts: the innermost germ, the endosperm that surrounds the germ, and the bran that envelopes both. Most of the kernel's nutrients are locked into the germ and bran.
Baking Better Breads
Mmm, can you smell it? Nothing seduces the senses better than the smell of fresh bread baking. Your first hint that a loaf of bread is really good comes from feeling it. It is solid, firm to the touch, and resists pressure.
Alternative Grains
"I can't eat wheat, said a client as she showed me her allergy test results. "But what are these things? She pointed to a list of alternative grains she'd been told to eat instead.
Shopping List for a Healthy Heart

Vitamin E (100 percent natural source mixed toco.
Health Gains From Whole Grains
Health experts recommend at least three servings per day of whole grains, but many of us aren't sure how to increase our intake. The good news is that you can get your whole grains without making big changes in the foods you eat or the time you spend preparing them.
Rice Bran
Rice, a staple for more than half the world's population, has a rich history dating back to 5,000 BC. While white rice holds little nutritional value, the bran that is removed contains 65 percent of the rice kernel's nutrients and boasts a bounty of healthful benefits.
Morning Glory
"Breakfast is the most important meal of the day, goes the old adage. While no meal should be chosen haphazardly, research continues to show that sinking your teeth into a nutritious repast before you head out the door can make a real difference to your health.
Easy on the Tummy
So don't. Skip the weigh-in for today and have an easy tummy day. Drink water to flush out all the extra salt you may have consumed, have a light breakfast of fruit and probiotic yogourt, a simple lunch of salad and a lean protein, and a dinner of whole grains.
Breakfast Rules!
Current research suggests breakfast, more than any other meal, is an investment in good health. Unfortunately, it's an investment not enough of us are making on a regular basis.
Wheat Germ
To protect our health we often try to avoid germs-but wheat germ is one germ we can all embrace! Its name originating from the word germinate, the wheat germ is the embryonic centre of the wheat grain, containing enzymes and nutrients required to start a new plant.

Back to top