Joshua Duvauchelle

A new generation of plant-based guys are showing the world that you can get swole sans steak, despite common fears about protein, soy, and nutrition.

Life is about balance. We provide you with strategies for a lifelong commitment to strength and well-being in all areas of your life. 

Lifestyle

Going plant-based is one of Canada’s fastest growing dietary trends, but there’s a startling gender divide.

Web Exclusive

Adjusting to the new normal in the age of COVID-19 will take some time. Here's how parents and caregivers can adapt to lookin after their kids.

covid-19

Natural is the way. We bring you credible approaches to preventative health, holistic treatments, and supportive supplements.

Health

People often talk about how “love is in the air.” Research shows this might be true—literally! When you enter a room, your body releases sexual chemicals that tell others about you. What scents are you putting out?

pheramones

Canada’s climate is warming twice as fast as the global average. Popular winter traditions are being erased for the next generation of Canadian children.

Environmental Concerns

For many people, animals are beings that exist wholly separate and external to us. Thus, the idea of “ethical meat” boils down to specific factors such as whether an animal is free range, caught sustainably, or slaughtered humanely.

Meats

Clues and tips for the cold and flu season, including some great natural treatment options.

Family comes first. We equip you with the tools to create a holistically healthy family now, and for generations to come.

Joshua Duvauchelle

LATEST FROM JOSHUA DUVAUCHELLE

Jacked On Plants

Plant-Based Eating for the Macho Set!

Pandemic Parenting

10 Benefits of Drinking Water

Love is in the Air

Protect Canadian Winters

Seeing Ethical Meat Through an Indigenous Lens

Clues, Tips, and Natural Treatments for Colds and Flu

This Is What Happens When You Become a Dad

Powerful Lessons from a Canadian Athlete's Journey to the Olympics

This Is What Modern Farming Can Look Like

Ageless Immunity