A guide to social media’s latest—and most controversial—beauty trend: Sephora 10&#x2d;year&#x2d;olds. Plus, why it’s best to stick to the basics for preteen skin care.

What&#8217;s the Sephora 10&#x2d;Year&#x2d;Olds Trend?

Children's Health

Beauty starts within. We celebrate natural, organic beauty that is better for the planet and helps you look and feel your best.  

Beauty

These days, eco&#x2d;friendly products are getting a big upgrade, meaning that consumers get to enjoy their sustainable swaps without compromise. Canadian company Better Basics is leading the way.

sustainability

Protect our planet better. Sustainability is the foundation of natural health. We teach you how to embrace a more sustainable lifestyle, one step at a time, because a healthier planet means a healthier you.

Sustainability

Slugging may sound unusual, but this viral beauty trend can help hydrate and soften skin.

under-eye bags

Skincare

Get that summer glow on the inside and outside with expert tips for all ages.

health

Some people are embracing their natural beauty while practicing physical distancing. Here's what the team at alive is doing to stay looking fresh.

bacteria

I’ve been studying how colour changes the way we see ourselves and others, and I’ve been amazed. I’ve even taken steps to make my life more colourful.

Six years ago, I embarked on a journey to get healthy. I wanted to feel more whole. Confident. Beautiful. So, I lost 100 pounds (45 kg).

We take great care of our health by eating right, sleeping well, and exercising. But sometimes this care doesn’t extend to some of our everyday products. Here’s why we should pay more attention to the personal care products we use daily.

Personal Care from Nature: An Easy Step to a Healthier You | alive

Personal Care

Want to flaunt flawless skin at your next holiday get-together (and beyond)? You may want to give these stellar skin supplements a shot.

6 Skin Supplements for a Glowing Complexion | alive

Skin Care

Congrats! You’ve given yourself permission to settle into a warm, luxurious soak. Now make bath time even more blissful with natural bath ingredients.

Natural Bath Ingredients for a Soothing, Skin-Softening Soak | alive

Bathing

What's the connection between water and our skin? For one, our skin is made up of 30 percent water. Here's how H2O can help keep your complexion healthy.

Water and Our Skin: Can Guzzling H2O Improve Your Complexion? | alive

How do you preserve your beauty routine during the hot, humid days of summer? Learn how to use light summer makeup to achieve a natural glow.

How to Achieve a Light Summer Makeup Look—Naturally | alive

Cosmetics

Want smooth, flawless skin in time for summer? (Duh—don’t we all?) Here's your new secret weapon: super hydrating face oils.

CNN Hero Becca Stevens started what would become Thistle Farms nearly two decades ago. Today, Thistle Farms helps countless women heal from hardship.

Thistle Farms: Social Justice Crusader Proves Love Heals | alive

Giving Back

Life is about balance. We provide you with strategies for a lifelong commitment to strength and well-being in all areas of your life. 

Lifestyle

We bet you'll love these natural beauty products. From lipstick to toothpaste to deodorant, there's something for everyone.

10 Organic and Natural Beauty Products You'll Love | alive

When choosing organic products, it’s time to think beyond the kitchen! There’s a whole world of organic beauty products for you to discover.

Organic Beauty Products: Healthy for the Planet—and Us | alive

Natural Makeup

Being vegan doesn’t stop at our kitchens. Many products in our bathroom cabinets may contain animal ingredients. Here's how to find vegan beauty products.

Beauty

Should You Be Worried About the Sephora 10-Year-Olds Trend?

Sustainable and Beautiful

Slugging: Should You Try This Beauty Trend?

9 Quick and Easy Ways to Get Rid of Under-Eye Bags

4 Changes You Need to Make to Your Skin Care in 2021

Pretty Healthy

Timeless Beauty

Beauty Series Part 1

How Has Your Beauty Routine Changed During COVID-19?

Are There Bugs In Your Beauty Bag?

Beat Those Beauty Bag Bugs

Here’s How to Live a more Colourful Life—From an Insta Star Who’s Learned to be Brave with Bolder Hues

9 Ways I've Learned to Cultivate Inner Beauty

Keep Your Skin Glowing All Winter

Personal Care From Nature

6 Supplements For ‘You’re Glowing!’ Skin

Splish, Splash

Water and Our Skin!

A Light Touch

The Best Face Oils (for Every Skin Concern)

Social Justice Crusader Proves That Love Heals

Stuff You’ll Love

Beauty Care—Organically

Vegan Beauty